Students in Free Enterprise, or SIFE, a program that helps university students create community projects, has changed its name to Enactus. According to Tona Rowett, Enactus vice-president of global branding, the word is a combination of three words: Entrepreneurial, action and us. “The old name spoke to the fact that we are students, however we are now more than students and encompass a wide variety of people and organizations,” Rowett said. “We needed a name that encompassed our mission and many other types of things.” According to Rowett, the group is currently in 39 countries and the name,” speaks to a more global society of entrepreneurs.” Ana Hernandez, a senior management and environmental studies major and president of Ozarks’ Enactus chapter, expressed optimism about the future of the long-standing organization. “I believe what SIFE wanted to do is reaffirm their commitment to entrepreneurial action. An entrepreneur is an individual that creates capital through innovation, creativity and risk. That’s what we did in SIFE, and what we’ll continue to do in Enactus,” Hernandez said. “Each year, all over the world, members of SIFE create over 1,000 new projects to creatively address needs in their communities,” Hernandez added. “Entrepreneurship is what SIFE is about, which is why the name change makes sense. It just refocuses the attention on entrepreneurial action.” The name is the only thing that has changed. The local chapter’s operations will remain the same.
SIFE changes to Enactus
November 19, 2012
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